MEDIA AND CREATION OF POLITICAL AWARENESS
CHAPTER ONE Introduction Background of Study Teaching at any local requires that the students be exposed to…
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INFLUENCE OF RADIO BROADCAST MESSAGES ON FAMILY PLANNING ATTITUDE OF COUPLES
Abstract This study is on the research of “The Influence of Radio messages on Family Planning Attitudes towards…
INFLUENCE OF ADVERTISEMENT REVENUE ON PROGRAMMES AND SERVICES DELIVERY
1.0 INTRODUCTION 1.1 Background of the study A symbiotic relationship exists between the media and big business who…
CRITICAL ASSESSMENT OF NTA NATIONAL INTEGRATION PROGRAMME
CHAPTER ONE 1.0 INTRODUCTION The role of the media, particularly, television in advancing national integration is pivotal. Television…
MEDIA CHANNEL AND AUDIENCE RETENTION: A COMPARATIVE STUDY OF TRADITIONAL MEDIA (RADIO, TELEVISION, MAGAZINE, NEWSPAPER ETC) AND NEW MEDIA (FACEBOOK, 2GO, TWITTER, YAHOO MAIL AND ONLINE NEWS ETC
CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY The term “Media channel” can generally be seen as tools…
THE EFFECTS AND CONSEQUENCES OF SOCIAL MEDIA ON MUSIC ARTISTS, MUSIC CONSUMPTION AND ITS IMPACT ON THE NIGERIAN MUSIC INDUSTRY
CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY The activities of social media have increased overtime with the…
JOURNALISTS’ PERCEPTION OF THE CREDIBILITY OF CITIZEN JOURNALISM ON SOCIAL MEDIA PLATFORMS
ABSTRACT This study focused on journalists’ perception of the credibility of citizen journalism on social media platforms. The…
TELEVISION ADVERTISING AND CONSUMER PATRONAGE OF SOFT DRINKS
ABSTRACT This study examined television advertising and consumer patronage of soft drink in Uyo urban. The population of…
COMMUNICATION AS INDISPENSIBLE TOOL OF EFFECTIVE ADMINISTRATION
CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY According Richter, (2000), communication is the process of meaningful interaction…
IMPACT OF SOCIAL MEDIA IN MANAGING BRAND REPUTATION IN CRISES
Abstract The research provides a conceptual and theoretical appraisal of the impact of social media in managing. As…