For more than ten years, Linda Yaccarino has been a proponent for the industry at NBCUniversal, where she has worked to improve the methods by which advertising performance is measured.
She played a crucial role in the rollout of NBCU’s ad-supported Peacock streaming service as the company’s head of advertising sales.
It has been said that Yaccarino, who spent 19 years working at Turner Entertainment, was responsible for bringing the network’s ad sales division into the Internet age.
She graduated from Penn State University where she majored in communications and liberal arts.
Who is replacing Elon Musk on Twitter?
Months after declaring he would leave the position vacant, Elon Musk appointed veteran media executive Linda Yaccarino to the position of Twitter CEO.
Where did Linda Yaccarino go to college?
A graduate of Penn State, Yaccarino has held executive positions at NBC and TNT. According to the alumni organization for the institution, Yaccarino is a Nittany Lion who earned his degree from Penn State in 1985.