Eva Chen is a fashion famous fashion enthusiast and author. She is the director of fashion partnerships at Instagram. She previously worked as an editor-in-chief of Lucky and was a director at Teen Vogue.
Who Is Eva Chen? Her Wikipedia
Eva Chen was born on the 24th of September, 1979. She grew up in New York and is originally from Taipei and Shanghai.
According to her LinkedIn profile, she accomplished her Bachelor’s in English and Creative Writing from John Hopkins University.
Chen joined Instagram in 2015 and developed partnerships with fashion brands. She has introduced several fashions and e-commerce features to Instagram, including purchasing style, looks directly from influencers’ feeds, and the Instagram Shop account. She currently serves as the social media platform’s Head of Fashion Partnerships.
Besides being a fashion enthusiast, she is also an author. She is the writer of a children’s book called I Am Golden. Her book focuses on inspiring Asian American children.
At present, Chen is active on Instagram with the handle @evachen212. Her profile has a total of 2.1 million followers.
Eva Chen’s Reddit & Twitter Drama Explained
Eva Chen has become a subject of a Reddit drama in recent days. The editors are pointing out that Chen has become arrogant in recent days. Similarly, some are referring to her with the word ‘BEC”.
Some netizens believe that Chen has been posting randomly on Instagram. They think she is tagging the big brands to get free stuff from them and nothing more. Thus, claiming that Chen is the director of fashion partnerships at Instagram.
A Reddit user @earlgreyyuzu said on Reddit: ‘When she [Chen] wants a brand to send her free stuff, she’ll post a random thinking-aloud story tagging the brand… once you notice this, you’ll see she does this all the time! I think her whole purpose of posting stories is to get free stuff from brands and restaurants’
Netizens believe Chen behaves more like an influencer than Instagram’s director of fashion partnerships.
@pippinplum says: ‘She[Chen] used to be great, is insufferable now. SO full of herself and arrogant.’
Another user says: ‘Her IG Live with Mark Zuckerberg is literally her job with her CEO. You can’t benchmark that as her true personality. I love her, though. She’s smart and very unique. Plus, she’s fashion royalty rather than an influencer.’
Similarly, @chocolatepotatochips has commented: ‘I agree with this. She’s way more than a typical influencer since she’s been editor-in-chief of Lucky, works for Instagram, and is a children’s book author. I like her, too.’
On the r/NYCinfluencersnark forum, which disseminates knowledge about the NYC influencers, you may read additional comments about Eva Chen.
What Is Bec Meaning On Reddit?
The meaning of ‘Bec’ is B eating crackers. The term is used when someone irks or irritates you to the point where everything they do, like munching crackers, drives you crazy.
According to the Urban Dictionary, the word “Bec” is utilized in all kinds of memes. The phrase describes a person who irritates you no matter what she does.
There is also a business meaning to ‘BEC,’ which means Business Email Compromise. The word alludes to a scam that preys on businesses that use wire transfers and have foreign suppliers.