The activities of a company designed to stimulate consumers by giving them samples, premium, or…

The activities of a company designed to stimulate consumers by giving them samples, premium, or conducting contests are referred to as?
  • A.
    consumer protection
  • B.
    marketing mix
  • C.
    sales promotion
  • D.
    marketing concept
  • E.
    advertising
Correct Answer: Option C
Explanation
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