Morgan Smith Goodwin turned many heads in 2012 when she became the face of Wendy’s Restaurants mainly because she dyed her natural orange-red blonde hair just for publicity. It thrust her deep into the spotlight, so many who hadn’t heard of her previous endeavors took an interest in her.
Her role for Wendy’s Restaurants “Now That’s Better” advertising campaign lasted until 2016. Since then, Goodwin has been involved in many other things which we will examine in this article, as well as the events leading up to his big break with Wendy’s Restaurants. So let’s go…
Morgan Smith Goodwin Biography
Morgan Smith Goodwin was born on August 18, 1985, in Cullman, Alabama, where she was also raised. With an interest in acting, Morgan enrolled at Birmingham-Southern College in Alabama where she studied musical theater.
After graduating, she moved to New York to start her professional career. In New York, Morgan performed in a number of concerts and readings.
She was one of the original cast members of the off-Broadway production Freckleface Strawberry. Alongside her castmates, Smith earned Outer Critics’ Circle, Drama Desk and Lucille Lortel award nominations. In 2006, Morgan had a role in the short drama Circumstance.
In the Birmingham, Alabama production of Sweet Charity in October 2011, Morgan played the title character.
The BIG BREAK!
Morgan had sought fame with his theatrical roles, but fate had a different plan up his sleeves. Her big break came in 2012 when she was cast in Wendy’s Restaurants’ “Now That’s Better” ad campaign.
Morgan’s ability to resonate with that of Wendyles clients had a lot to do with the fact that she dyed her natural blonde hair red for publicity. She was compared to an adult version of Wendy Thomas, the daughter of Wendy founder Dave Thomas, whose image and likeness served as the company’s logo.
Two years after being featured in the campaign, Wendy’s further enhanced Morgan’s character by giving him the signature name “Red”. As Wendy’s vice president of brand marketing, Liz Geraghty told Yahoo Food, Red (Morgan’s character) has become “their most successful effort since Dave Thomas’ ad campaign in the 1990s. “
In early 2014, Morgan spoke to Canada’s Metro News about how dying her hair for the role brought her “a ton of exposure.”
“You must be eternally grateful and very flattered when a company trusts you with their brand. So I don’t take it lightly,” Morgan added to the post.
What happened next after Wendy’s commercials?
Morgan gained a ton of exposure, enough to ensure she never had to spend a lot of time showing up when she showed up to audition for a gig in Hollywood.
After Wendy, she did a number of other commercials. She was also cast in the 1990s reboot of Coach, but sadly the reboot didn’t make it past the pilot episode. Morgan landed a recurring role beginning with the 5th season of the hit series Veep.
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Morgan produced, wrote and starred in a comedy short film Haygood Eats released in 2016. She also created and stars in Whitney and Britni, a comedy web series about two Southern step-sisters navigating life as a mom. She constantly promotes the series on her Twitter, Facebook and Instagram pages.
Morgan Smith Goodwin net worth?
According to our sources, Morgan Goodwin was able to amass a net worth of $3 million. This Wendy gig really paid off.
She’s married
When she moved to New York, Morgan found love in the eyes of businessman Dave Ridgway Goodwin. Dave is the manager of Gramercy Tavern, a new American restaurant owned by Danny Meyer. They got married in 2009.
Other Quick Facts
Morgan is an LGBTQ supporter.
Morgan Godwin height: 1.63m (5ft 3in).
She loves Harry Potter so much.
A surface Google search would lead you to believe she is Morgan Smith (née Olsen), but they are different people.
In our search to find all the things you need to know about Wendy’s ex-daughter, we were almost confused to believe that Wendy’s ex-daughter was the same person as former Laguna Beach star Morgan Smith who now owns Minnow, a contemporary children’s swimwear brand. Even a few sites (discover it yourself) couldn’t see the difference.
The most striking similarity between them is obviously their name. Morgan Smith, (the one from Laguna Beach) was popular as Morgan Olsen during her time on the reality show.
However, she became Morgan Smith after marrying her longtime stepfather Joel Smith in September 2010. They now share two children together.
Another similarity? They both lived in New York and Los Angeles.