David Shane of Shane Communications has been replaced as the new PR guy for Amber Heard amid trial. His firm previously worked for Jonny Depp.
David Shane previously worked at Relativity Media as EVP and Chief Communications Officer, ICM Partners as SVP Corporate Communications, and Comcast as VP Public Relations.
He was also the global external communications director for Hewlett-Packard, the world’s largest technology company. He started in television news.
Trial: David Shane Of Shane Communications Is The New PR Guy For Amber Heard.
Amber Heard has replaced her public relations firm, Precision Strategies, with a new team led by PR(public relations) veteran David Shane.
The switch happened just days before she was set to testify against Johnny Depp in her defamation trial. Shane said that the actress was frustrated by Depp’s testimony’s negative press.
Depp is suing Heard for $50 million over a 2018 op-ed in which she accused the actor of domestic violence and sexual abuse.
Heard has expressed disappointment that Depp’s version of their tumultuous relationship has received more press coverage than hers.
She hopes that a change in the representation of her new David Shane Communication and team will change that.
Over the last two weeks, Depp’s testimony defending himself against Heard’s allegations has been accompanied by a slew of psychologists and former employees of Heard and Depp.
Who Is Actually Amber Heard PR Guy David Shane?
Before establishing his firm Shane Communications, David Shane was Relativity’s Executive Vice President and Chief Communications Officer.
Shane is in charge of the company’s global communication strategy, which he directs and develops.
David previously founded Hiltzik Strategies in Los Angeles, a strategic communications firm representing influential companies and high-profile individuals in media, entertainment, sports, and politics.
David was vice president of public relations at Comcast Corporation earlier. At CBS in Philadelphia, he began his career in television news.
Shane has received numerous awards, including an Emmy Award and inclusion in PR Week’s “40 Under 40” and “30 Under 30” lists.
He graduated from the University of Pennsylvania with a bachelor’s degree in communications.
He is a member of the National Academy of Television Arts and Sciences, The Arthur Page Society, and the Southern California Regional Advisory Board of The University of Pennsylvania.
David Shane Net Worth.
David Shane net worth is estimated at $10 million, which is likely to beam with his new contract with Amber Heard.
Meanwhile, Johnny Depp had sued David Shane’s firm for $25 million in a lawsuit alleging fraud.
Depp’s former business team, The Management Group, was previously represented by Shane Communications.
Shane bolstered HP’s reputation, managed crisis communications, and led M&A communications for nearly $20 billion in acquisitions while at the company.
Chairman and CEO Mark Hurd was featured on the cover of Fortune’s “Word’s Most Admired Companies” issue and Forbes and Barrons during his tenure.