Cherie Mercado Biography
Cherie Mercado-Santos is a Filipina broadcast journalist in the Philippines born on 29th October 1972. She anchored the noontime newscast Aksyon Sa Tanghali with Raffy Tulfo from 2014 to 2016. She also worked with ABS-CBN.
Cherie Mercado Career
She anchored Pilipinas News from the year 2012 to the year 2014 on TV5. She also anchored a show called CNN Konek for Aksyon TV. She anchored a show called TEN: The Evening News for TV5, from 2008 to 2010.
Some of the other shows she hosted and anchored are Alas Singko y Medya, Global News, Big News and Aksyon Weekend. She also worked for a radio network from the year 2013 to the year 2014 and the name of the show was Trabaho Lang for a radio channel called Radyo5 92.3 News FM.
Cherie Mercado DOTr
Mercado left TV5, her home network for 12 years on July 15, 2016, to become the spokesperson of the Department of Transportation (DOTR).
Cherie Mercado CNN Philippines
Mercado joined CNN Philippines, on February 12, 2018, to take over as a new anchor of the Evening Edition of Newsroom replacing Mitzi Borromeo.
Cherie Mercado Resigns
In May 2017 , Mercado resigned to concentrate on motherhood.
Cherie Mercado Age
She was born on 29th October 1972. She is 46 years old as of 2018.
Cherie Mercado Family
There is no much information about her family and her childhood other than the fact that she belongs to white ethnicity and holds a Philippino nationality.
Cherie Mercado Husband
Cherie is married to Mike Santos, a stockbroker, and together they have two children, Christiana and Anabella.
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Cherie Mercado In the News Room
Cherie Mercado Interview
We had a conversation earlier about the ways in which people consume news in the digital age. You mentioned that Filipinos need to be more discerning when it comes to taking in information online. As a journalist, do you feel an obligation to educate or influence your audience?
Cherie Mercado : You’re not going to pontificate about these things. You do your thing, you’re one drop in the ocean, and [you] hope it ripples. Maybe some of that entails ignoring if there are comments that are not worth engaging [with] … [It’s also] being an example, being a model. You don’t know if people will follow [your lead], but then again you do your one drop in the ocean and you just hope [that they will].
In terms of wanting to educate, that’s really one of the reasons why I went back to the career that I dedicated a chunk of my life to … There are very basic things that I believed in when I was 20 years old that I still believe in now, which is that the news is never about the one delivering it. It’s always about the message, it’s never about us.
“You’re vigilant, you’re trying to watch what the government is doing, but I don’t believe in distrust because there are good people in government. And what kind of relationship will work if it’s based on distrust anyway?”
Cherie Mercado : The Philippines, sometimes, we’re a culture of personalities, even with our politicians. We elect them because they’re famous, because they’re a familiar name, which should not be the criteria for choosing an official. And sometimes we’re like that with the people delivering the news. We believe them because we know their face, we’ve heard them before — which is okay, that’s credibility.
But for us, for us news reporters, the deliverers of the news, it’s never about us. It’s always about the message. I learned that early on. I also want to be able to maybe influence some younger journalists to stick to the basic core principles of journalism which, in this age of the internet and fast information, [still hasn’t changed]. It’s still accuracy, it’s still the truth, it’s still fairness, and it’s responsibility.
Have you had any difficulty with having to express your opinion about the state of our country, considering that you also know the day-to-day of government work?
Cherie Mercado: As for biases, I can say during my early years on field and talking to people about it, I’ve never really had a problem … It was never an issue for me because we deliver both sides, and now that I’ve worked in government, I’ve had to double check myself.
It’s a different perspective now, knowing how it is to work in the government, at least for that period of one year, ‘no? I’ve seen how difficult it is.
There’s that balance. You’re vigilant, you’re trying to watch what the government is doing, but I don’t believe in distrust because there are good people in government. And what kind of relationship will work if it’s based on distrust anyway?
Cherie Mercado : Your transition to government work seemed to stem from wanting to serve the public, just as how journalism, at its core, is a public service. What do you think are lessons from your governmental stint that you’ll carry with you into reporting the news?
A more open perspective. I used to be very cynical, very impatient with government processes. Now, I realize that even if you want things to move fast, the system, our system in government, just prevents it because of all the processes that you have to go through.
When I was in government, I saw that officials were scared to sign things, to move things, because somebody can target them for any political motivation and try to find something that they signed, and that can go against them.
What do you think should journalists keep in mind at this time in the Philippines?
Cherie Mercado : Just remember that the basic things and the basic values apply. Your idealism should always be there — never let it be affected by the realities that you see. The idealism, the hope — these are the things that will move you forward. And the purpose. You should always have a purpose.
Adopted From:cnnphilippines.com