Bradd Jaffy Biography
Bradd Jaffy is a senior news editor and writer at NBC Nightly News. He lives in NYC. He writes for the network’s NBC Nightly News series and has grown popular for his posts on Twitter.
Bradd Jaffy Age
His exact age and date of birth are still under Investigation we will Update when information is available. What is known is that he is in his early thirties as of 2019.
Other Media Personalities: Ariane De Vogue
Bradd Jaffy Height
Jaffy stands at a fair height and has a fair body weight to match his Height.
Bradd Jaffy Education
Little is known about his personal life and Educational Background.
Bradd Jaffy NBC
Brad began working for NBC soon after college. After a few years of reporting, he moved up and became a senior editor and writer.He currently writes about current events, particularly politics, and has been vocal about the corruption in the administration of current US President Donald Trump.Jaffy has also written about non-political issues, including sports and pop culture events.
Bradd Jaffy Buzzfeed/Bradd Jaffy Kyle Griffin
At 7:36 a.m. on May 18, Time executive editor Matt Vella tweeted the magazine’s weekly cover, an image perfectly engineered to generate fodder for cable news and unleash screenshots across Twitter: the onion domes and red paint of Moscow’s St. Basil Cathedral spreading across the south-facing columns of the White House — Russia literally taking over America.
But Vella’s viral tweet was immediately overshadowed.
Seconds later, Kyle Griffin, a producer for MSNBC’s The Last Word, grabbed the cover image and tweeted it to his 200,000-plus followers with a splash of knowing commentary: “Oh boy. The new cover of @TIME went there,” he wrote. Griffin’s tweet has more than 43,000 retweets and 89,000 likes.
For those who follow his account, the tweet is vintage Griffin: a nugget of breaking news, packaged tightly with a line of inoffensive but somewhat incredulous analysis — as if to say, ‘omg, I know.’
He’s not alone. Bradd Jaffy — an editor and writer for the NBC Nightly News broadcast — has become a Twitter celebrity with a similar string of obsessive viral news posts. Jaffy boasts a larger following than Griffin, with about 245,000 followers. The two men, who at MSNBC and NBC Nightly News work in different parts of the company, are said to share something of a rivalry, according to sources. (NBCUniversal is an investor in BuzzFeed.)
Be it a press conference on Capitol Hill, cabinet meeting pool spray from the White House, Trump golf outing, or fiery segment on Morning Joe — you’ll see it first from Jaffy or Griffin. When a reporter in the NBC News operation has an exclusive, Jaffy or Griffin are often first to post the relevant details. Between the two, they somehow manage to tweet virtually every piece of news and opinion of the day — from a fact-check of that morning’s controversial Trump tweet, to a late-night Washington Post or New York Times bombshell report — and always with plenty of screenshots.
As news cycles grow faster and more overwhelming, Jaffy and Griffin have become feeds of record for obsessive political journalists and casual Twitter users alike. Their relentless output, which, in a different environment, might have felt exhausting, is now a mooring force for a growing number who feel bombarded by breaking news and fear they might miss the next bombshell. The two are hardly the only journalists to tweet breaking news, to be sure. But in a presidency that plays out primarily over Twitter and cable news, Jaffy and Griffin were already in perfect position at Trump’s media nexus with all the resources of the internet and a multinational broadcast organization.
“They are the AP and Reuters of Twitter,” said Yashar Ali, a political operative and fundraiser turned freelance journalist, who is an obsessive political Twitter user in his own right. “There’s so much news that’s breaking every day in so many different areas that they help reporters stay on top of the news.”
While much has been written about the chaos of the administration and its boon for investigative journalists and Trump-savvy reporters like the Washington Post’s David Fahrenthold and the New York Times’ Maggie Haberman, Jaffy and Griffin have also entered that space through sharp news curation and the centralized delivery of what’s happening in a given day. On Twitter, they’re widely known. Celebrities retweet them. (“I have a couple of go-to Twitter accounts that I check as soon as I wake up in the morning,” said actor Alyssa Milano. “One is Kyle Griffin’s feed and the other is Bradd Jaffy’s.”) The pair’s tweets travel so far and wide that two people interviewed for this piece mistakenly thought they were following Jaffy and Griffin when in fact they were not.
“Bradd and Kyle are both indispensable talents,” said an NBC News spokesperson. “While they’re in different roles they understand the benefits of using multiple platforms to get news out and we are fortunate to have them.”
The spokesperson said that Jaffy and Griffin did not wish to be interviewed for this story, but that they understood the interest.
That interest has come with criticism, particularly from some other journalists, who see Jaffy and Griffin as using the work they do to amass more Twitter followers. A bevy of Twitter complaints follow from these critics: They over-screenshot (like three paragraphs of a competing outlet’s story); they throw one emoji in a quote tweet (like the eyes emoji); they use a tweet to simply identify an easily identifiable figure (like former Attorney General Eric Holder).
While there’s no strict formula for a Jaffy and Griffin tweet, an examination of their body of work reveals a few tried and true templates:
Read More at: buzzfeednews.com
Bradd Jaffy Instagram
Bradd Jaffy Katy Tur
There’s no question that Jaffy and Griffin’s style works on Twitter. Network sources said they recognize the impressive nature of Jaffy and Griffin’s dedication, and they marvel at the duo’s ability to tweet around the clock while also conducting fairly time-consuming day jobs. Jaffy, for his part, is essentially Lester Holt’s writer, helping to craft the copy for the all-important 22-minute nightly news broadcast on NBC. Griffin is a segment producer for Lawrence O’Donnell’s 10 p.m. primetime show on MSNBC, making his early morning tweets all the more remarkable. Both are said to be well-liked by colleagues.
Top executives at the network have discussed Jaffy and Griffin’s popularity and at least one executive is said to be irked by the success of their personal brands at the expense of NBC’s own, according to a network source. But for the time being, nobody has called either off from enriching their personal brands. Sources also say that Jaffy is highly regarded among top producers and is particularly close to another rising star: Katy Tur, who rose to prominence during the Trump campaign.
“The challenge NBC has is that digital is still a backwater,” said one former employee. “The focus is on air.”
(A company spokesperson said that NBC News has hired at least 50 people this year to focus on digital and highlighted examples like “Left Field,” a new digital video journalism unit.)
At competing networks, there’s a sense of admiration for the pair and even hints of jealousy that they are able to so effectively push viral cable news clips into Twitter at speed. “I’m surprised there aren’t more people like them,” said one reporter from a rival network. “Obsessive, savvy about social, with a keen eye for breaking news and hypocrisy and flip-flops. Newsrooms need more people like them right now.”
Jon Favreau, the former director of speechwriting for President Obama and cohost of the popular Pod Save America podcast, said that he loves following Jaffy and Griffin on Twitter. “I just appreciate all the helpful updates they send out!” Favreau said.
If the critics see Jaffy and Griffin’s Twitter personas as formulaic, their fans see the two as offering a stable, concentrated place to find out what’s going on.
“I don’t understand the backlash. It’s so bizarre to me — to spend time worrying about two guys who are tweeting,” Ali said.
Former Reuters social media editor Anthony De Rosa, one of the pioneers of the social media editor role back in the early 2010s, acknowledged that the pair is continuing the legacy of being a kind of breaking news tour guide, despite the fact that the job of social media editor largely been subsumed by more traditional editors and newsrooms.
“The need for this kind of information hasn’t diminished,” he said. “I think those guys definitely take that same approach where they’re not just pushing their own organizations stories but trying to be the kind of person who tells you what’s going on regardless of organization.”
Bradd Jaffy Married
Jaffy has managed to keep his Personal life very private with very little being Known about whom he has dated in the past or present or if he is even married.
Bradd Jaffy Wikipedia
There is No Wikipedia information about Jaffy.